Rising out
of a once desolate landscape, much like a 2lst Century
acropolis, looms the massive World Market Center (WMC).
And unless your head has been buried in the desert sands
or you just never quite understood (or cared) what was
really happening with these monoliths, all of us living
in Las Vegas will be impacted by these buildings in
numerous positive ways for years to come.
“It’s
the most important new home furnishings market right
in the middle of the hottest town on the planet”
reads the intro of the Preview Magazine of the World
Market Center. “Las Vegas is getting better with
every season – more exhibitors, a greater diversity
of products, more international brands and more showrooms.”
And I might add, it’s all absolutely true.
With the opening
of the second building at the start of the Winter Market
(January 29 – February 2nd) for furniture retailers
from every region of the U.S. and from all parts of
the world (everyone loves to comes to Las Vegas!) an
additional 1.6 million square feet of showroom space
featuring 300 new showrooms will have been added to
the original building’s 1.3 million square feet
which opened only one year ago for a present total of
500 permanent showrooms! Amazing progress and a sure
sign that the brilliant foresight of founders and management
is truly paying off in a big way.
Being extremely familiar
myself with the inner workings of furniture showrooms
and what designers are looking for (having worked as
a professional designer of furniture and interiors for
almost 30 years) I can tell you that at the World Market
Center buyers don’t just experience an amazing
collection of international styles and sophistication
– but a whole new approach to shopping as well.
The WMC is now home to 10 of the top 25 U.S. furniture
manufacturers and importers and soon, with the completion
of Building C sometime next year, (the 3rd in an eventual
total of 7 design buildings on a 57 acre campus!), the
first 3 buildings will total 5 million square feet of
permanent home furnishings showrooms cutting across
all industry segments.
But what makes these
buildings singularly unique, I believe, for design professionals
and furniture retailers alike, is the fact that there
really are two entities operating side-by-side at WMC
for a truly year-round operation. In addition to the
many wholesale furniture showrooms that basically comprise
the WMC (and are generally only open for several days
twice a year at Market time – January and July)
there is the ever-growing and dynamic Las Vegas Design
Center – finally and at long last an almost limitless
resource for designers and their clients right here
in our own backyard!
What this means is
that soon designers will no longer be compelled to shop
for and with their clients in cities like Los Angeles,
San Francisco, Chicago and New York searching for products
previously unavailable in our own city. The day isn’t
far off when all we will have to do is get in our cars
and make the short hop to the WMC where we can see the
latest innovative design for home and office, shop and
dine in perfect comfort in state-of-the art buildings
connected by sky-bridges at every level. It also means
that WMC is a trade only facility. Access to the Las
Vegas Design Center and to the wonderful First Friday
seminars (and their delicious lunches!) is limited to
design professionals and their guests and not open to
the general public.
Having spent a good
part of my professional life in Los Angeles and in the
shadow of the great Pacific Design Center, never could
I have imagined when I relocated to Las Vegas some 13
years ago (after one of the those nasty Southern California
earthquakes), that I would be moving to the future furniture
capitol of the United States. If someone had told me
then that Las Vegas would one day supplant the venerable
High Point, North Carolina – in every way- I would
have thought them foolish at best. Let me share some
basic facts with you about WMC and you be the judge.
There are at present
80 plus designer showrooms open in Buildings 1 and 2
that comprise the current Las Vegas Design Center and
the 3rd building will feature Design Center showrooms
on floors 1,3,4 and 5 creating a true one-stop shopping
destination for buyers. This third phase will be nearly
2.1 million square feet in size and 16 stories with
a construction cost of over $500 million. It will be
the largest and most diversified showroom structure
planned for the 12 million square foot campus which
will render WMC when complete bigger than all showroom
space in the city of High Point!
The construction
schedule is vigorous to say the least: The 3rd building
opens in 2008. The 4th (at 1.8 million sq. ft.) in 2009,
the 5th (also at 1.8 million sq. ft.) in 2010, the 6th
building (at 1.3 million sq. ft.) in 2011, the 7th (at
1.3 million sq. ft.) opening in 2012 and finally the
8th in 2012 (again at 1.3 million sq. ft.). Judging
by what I have seen accomplished to date, I for one
place full confidence in the successful fruition of
this superior project.
The Preview Magazine
calls the WMC “a phenomenal new design resource
and the industry’s next premier design center.
Fresh, direction-setting and completely unique. An indispensable
source of one-of-a-kind products.” And that it
surely is as you will learn in future columns of “Design
Connection” when we visit the showrooms that are
making design history here in Las Vegas.
There will be many
“firsts” such as the first trade-only Kreiss
Collection in the United States featuring the launch
of the Agassi Graf Collection, the only Lam Lee Group
showroom outside of High Point featuring the most exquisite
finishes and out-of-this-world designs executed by the
greatest craftsman in China, Dillon Wells with its thousands
of art pieces and accessories, and the great design
resources of such companies as Andre Originals, Brownstone
and JBS Environments which offer an array of superior
products at extremely attractive price points.